Since 2011, Cultival has been located in facilities that are purpose-built for the needs of the agency at 42, Rue des Jeûneurs in the 2nd arrondissement of Paris.
Why Paris? The capital of France – a flagship destination of global tourism
This year, France is expected to feature amongst the most visited countries in the world, with an expected 85 million tourists, which is more than its entire population. This ongoing popularity every year is a result of the immeasurable attractiveness of the City of Light, as wells as its rich and diverse regional heritage. Its historic quarters are so deeply engrained in its DNA that taking just a single step can carry you back through the centuries: Paris stands out as an absolute must of global tourism. Paris thus has more than 20 million visitors a year. The city lies in a strategic location in the heart of Europe and has a large transport network that draws some tens of millions of passengers.
Paris is also home to more than 1,800 monuments and nearly 150 museums.
As each wondrous and tumultuous era of life, creation and art leaves its mark, ceaselessly renewing itself and pushing back the walls and boundaries of the capital, there is little chance of the latter losing its position as a global leader of city tourism.